A-Level Business Studies
Course summary
Year 12 (first year) An introduction to key business areas: marketing, operations, finance and human resource management. This includes a special focus on decision making – particularly how decisions made in one area can affect the rest of the business. Content Topic 1 – What is business? Topic 2 – Managers, leadership and decision making Topic 3 – Decision making to improve marketing performance Topic 4 – Decision making to improve operational performance Topic 5 – Decision making to improve financial performance Topic 6 – Decision making to improve human resource performance Year 13 (second year) An investigation of the strategic decisions that all businesses have to make. Content Topic 7 – Analysing the strategic position of a business Topic 8 – Choosing the strategic direction Topic 9 – Strategic methods: how to pursue strategies Topic 10 – Managing strategic change
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