Over the two years of study, students will cover five units of study: • Media Products and Audiences (Exam) Students will gain an understanding of ownership models in the media industries, how to analyse different media products and about how audiences are categorised, researched and targeted by media producers. They will also learn how media institutions distribute and advertise their products to audiences. • Pre-Production and Planning (Exam) Students will learn how to carry out research in the planning stage of a media production and about the constraints that need to be considered, including timescales and resources. They will also understand how to create pre-production documents in relation to client requirements. • Creating a Digital Product (Coursework) In this coursework unit students will be allowed to put what they have learned in the two examined units into practice by developing a digital product for an identified client. This product can be audio, visual or print based depending on their own interests. • Journalism and the News Industry (Coursework) This unit allows students to investigate the contemporary news industry and how audiences receive news. They will also investigate news gathering techniques, research methods and press regulation as well as being given the opportunity to create their own news articles. • Advertising Media (Coursework) Students will produce a campaign for a product or service, selecting the appropriate media components to produce it. They will produce original media components for incorporating into a campaign, considering the market and its target audience.
English or Maths GCSE at level 4 plus 3 other GCSEs at level 4
Both examined units will be taken in Year 12. Coursework will be completed in Year 13. This gives students the advantage of being able to work on individual units throughout their time with us rather than relying on final exams at the end of Year 13. All exams can be re-sat if needed (with the highest grade being used to calculate your final result).
About Education Provider
| Region | Yorkshire and the Humber |
| Local Authority | North Yorkshire |
| Ofsted Rating | |
| Gender Type | Co-Educational |
| Address | Middlecave Road, Malton, YO17 7NH |
Over the two years of study, students will cover five units of study: • Media Products and Audiences (Exam) Students will gain an understanding of ownership models in the media industries, how to analyse different media products and about how audiences are categorised, researched and targeted by media producers. They will also learn how media institutions distribute and advertise their products to audiences. • Pre-Production and Planning (Exam) Students will learn how to carry out research in the planning stage of a media production and about the constraints that need to be considered, including timescales and resources. They will also understand how to create pre-production documents in relation to client requirements. • Creating a Digital Product (Coursework) In this coursework unit students will be allowed to put what they have learned in the two examined units into practice by developing a digital product for an identified client. This product can be audio, visual or print based depending on their own interests. • Journalism and the News Industry (Coursework) This unit allows students to investigate the contemporary news industry and how audiences receive news. They will also investigate news gathering techniques, research methods and press regulation as well as being given the opportunity to create their own news articles. • Advertising Media (Coursework) Students will produce a campaign for a product or service, selecting the appropriate media components to produce it. They will produce original media components for incorporating into a campaign, considering the market and its target audience.
English or Maths GCSE at level 4 plus 3 other GCSEs at level 4
Both examined units will be taken in Year 12. Coursework will be completed in Year 13. This gives students the advantage of being able to work on individual units throughout their time with us rather than relying on final exams at the end of Year 13. All exams can be re-sat if needed (with the highest grade being used to calculate your final result).