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Advertising account executive
Account handler, client services executive
Advertising account executives manage clients for an advertising agency.
Average salary (a year)
£19000.0
Starter
£36000.0
Experienced
Typical hours (a week)
37.0 to 39.0 hours
a week
Work Hours
evenings
occasionally
How to become
Explore the different ways to get into this role
You can get into this job through:a university course; a college course; an apprenticeship; working towards this role; specialist courses run by professional bodies
University
You can get into advertising with a degree in any subject.
Some employers may prefer it if you have a degree in a subject like
advertising and marketing, statistics or operational research, communication and media studies, business or management, psychology
With your degree you can apply for graduate training schemes in advertising companies.
Work experience during university
Employers value work experience so it's important to get as much as you can during your studies.
Your university careers service can help you find work experience, internship and placement opportunities.
Entry requirements
You'll usually need:
  • 2 to 3 A levels, or equivalent, for a degree
More Information
equivalent entry requirements|https://www.gov.uk/what-different-qualification-levels-mean/list-of-qualification-levels
student finance for fees and living costs|https://www.gov.uk/student-finance
university courses and entry requirements|https://www.ucas.com/
College
There is no set route to become an advertising account executive.
You might find it useful to do a Foundation Certificate in Professional Marketing.
Entry requirements
Entry requirements for these courses vary.
    Apprenticeship
    You may be able to get into this job by doing an advertising and media executive advanced apprenticeship.
    Entry requirements
    You'll usually need:
    • 5 GCSEs at grades 9 to 4 (A* to C), or equivalent, including English and maths, for an advanced apprenticeship
    More Information
    equivalent entry requirements|https://www.gov.uk/what-different-qualification-levels-mean/list-of-qualification-levels
    guide to apprenticeships|https://www.gov.uk/apprenticeships-guide
    Work
    You might be able to start in a junior position at a small advertising agency in a position like admin assistant.
    You can then work your way up as your experience in advertising grows.
    Volunteering
    Experience will help you understand advertising and allow you to meet new people who may help you find paid work.
    You could try
    work experience, internships, temporary jobs
    You could contact agencies directly to ask about volunteering opportunities. You could also make contacts on social media channels like LinkedIn.
    Other Routes
    You could take the advertising Foundation Certificate to get some of the skills you need to get a paid job in advertising.
    The course is offered by by the Institute of Practitioners in Advertising and is open to anyone with less than one year of experience in an advertising, marketing or communications role.
    More Information
    Career Tips
    It's a good idea to have a presence on social networking sites. You could also show your creative and communication skills to employers through your own blog or website.
    Professional And Industry Bodies
    You could join the Institute of Practitioners in Advertising to find training opportunities and make industry contacts.
    Further Information
    You can find out more about a career in advertising from the Institute of Practitioners in Advertising.
    What it takes
    Find out what skills you’ll use in this role
    Skills and knowledge
    You'll need:
      The ability to sell products and services
      Customer service skills
      Persistence and determination
      Ambition and a desire to succeed
      Persuading and negotiating skills
      The ability to use your initiative
      The ability to accept criticism and work well under pressure
      To be thorough and pay attention to detail
    Digital Skills Level
    to be able to use a computer and the main software packages competently
    What you will do
    Discover the day-to-day tasks you’ll do in this role
    Day to day tasks
    You could
    meet with clients to discuss their needs, present ideas and how much it costs to clients, explain what the client needs to the creative team, check and report on an ad campaign's progress, keep in contact with the client at all stages of an ad campaign, manage budgets and send bills to the client, try to find new business for the agency
    Working environment
    You could work in an office or at a client's business.
    Career Path & Progression
    Look at progression in this role and similar opportunities
    With experience, you could
    get a job as an advertising account manager, become an advertising director, set up your own advertising agency
    Job profile data provided by The National Careers Service.
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