Theme 1 - Marketing and People - Students will develop an understanding of: ∙ Meeting customer needs ∙ The market ∙ Marketing mix and strategy ∙ Managing people ∙ Entrepreneurs and leaders. Theme 2 – Managing Business Activities - Students will develop an understanding of: ∙ Raising finance ∙ Financial planning ∙ Managing finance ∙ Resource management ∙ External influences. Theme 3 - Business Decisions and Strategy - This theme develops the concepts introduced in Theme 2. Students will develop an understanding of: ∙ Business objectives and strategy ∙ Business growth ∙ Decision-making techniques ∙ Influences on business decisions ∙ Assessing competitiveness ∙ Managing change. Theme 4 – Global Business - This theme develops the concepts introduced in Theme 1. Students will develop an understanding of: ∙ Globalization ∙ Global markets and business expansion ∙ Global marketing ∙ Global industries and companies (multinational corporations).
5 GCSE’s at grade 4 and above including English or Maths 5’s in GCSE English, maths, and Business (if studied at GCSE)
Assessed through 3 examinations at the end of Year 13. Paper 1: Marketing, people, and global businesses (35%) Paper 2: Business activities, decisions, and strategy (35%) Paper 3: Investigating business in a competitive environment (30%)
About Education Provider
| Region | West Midlands |
| Local Authority | Worcestershire |
| Ofsted Rating | Good |
| Gender Type | Co-Educational |
| Address | Minster Road, Stourport-on-Severn, DY13 8AX |
Theme 1 - Marketing and People - Students will develop an understanding of: ∙ Meeting customer needs ∙ The market ∙ Marketing mix and strategy ∙ Managing people ∙ Entrepreneurs and leaders. Theme 2 – Managing Business Activities - Students will develop an understanding of: ∙ Raising finance ∙ Financial planning ∙ Managing finance ∙ Resource management ∙ External influences. Theme 3 - Business Decisions and Strategy - This theme develops the concepts introduced in Theme 2. Students will develop an understanding of: ∙ Business objectives and strategy ∙ Business growth ∙ Decision-making techniques ∙ Influences on business decisions ∙ Assessing competitiveness ∙ Managing change. Theme 4 – Global Business - This theme develops the concepts introduced in Theme 1. Students will develop an understanding of: ∙ Globalization ∙ Global markets and business expansion ∙ Global marketing ∙ Global industries and companies (multinational corporations).
5 GCSE’s at grade 4 and above including English or Maths 5’s in GCSE English, maths, and Business (if studied at GCSE)
Assessed through 3 examinations at the end of Year 13. Paper 1: Marketing, people, and global businesses (35%) Paper 2: Business activities, decisions, and strategy (35%) Paper 3: Investigating business in a competitive environment (30%)